About Wooded

Rooted in a love for the living world.

We believe that restoring nature means caring for every connection — between trees, wildlife, landscapes, and people.

A clear woodland river surrounded by mature native trees

Who we are

Independent by nature.
Together by purpose.

Wooded is a non-governmental, not-for-profit organisation centred on native-tree reforestation and the preservation of biodiversity.

Our purpose is simple: help native forests return, protect existing habitats, and put the long-term health of ecosystems first. Trees are the beginning of the story, not the end.

What guides us

A thoughtful way to grow.

01

Nature comes first

Restoration should strengthen existing ecosystems, not replace valuable grasslands, wetlands, or other native habitats.

02

Local roots matter

Native species and local knowledge guide meaningful restoration. Every landscape deserves an approach of its own.

03

Care beyond planting

A seedling needs time and protection. Long-term stewardship matters more than the number of trees planted.

Why we exist

A decade that decides.

Monitored wildlife populations have fallen by 73% on average since 1970, and more than a third of the world’s tree species are threatened with extinction. In 2025 alone the tropics lost 4.3 million hectares of primary rainforest — an area larger than Switzerland.

The tools to turn this around now exist. The EU Nature Restoration Law requires restoration on 20% of Europe’s land and sea by 2030, new deforestation rules reach supply chains from December 2026, and a global fund is being built to pay for tropical forests left standing. What these frameworks need is careful, local, evidence-led work on the ground. That is where Wooded comes in.

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Smoke rising from rainforest being burned for farmland in Brazil
Photo: NASA · Public domain

The policy landscape

Frameworks that need doers.

International and European rules now set clear goals for nature. Progress is uneven: the $20 billion-a-year biodiversity finance target for 2025 was missed, and most EU countries submitted their restoration plans late. Practical, local restoration is how these commitments become real forests.

Global

Kunming–Montreal framework

23 targets for 2030, including protecting 30% and restoring 30% of degraded land and sea. At COP17, only 45% of countries had published new national biodiversity strategies in time for the review; COP18 meets in Quito in 2028.

European Union

Nature Restoration Law

Restoration measures on 20% of EU land and sea by 2030, covering forests, rivers, farmland, cities and pollinators. National plans must say where, how, when and with what money.

European Union

Deforestation Regulation

From December 2026, companies must show that coffee, cocoa, soy, palm oil, cattle, rubber and wood did not come from recently deforested land.

Tropics

Tropical Forest Forever Facility

A planned $125 billion fund, largely private, paying around $4 per hectare a year for forest kept standing, verified by satellite and developed with the World Bank.

Lessons from the research

Principles we take from the evidence.

Our values are not just ideals. They are shaped by what researchers have learned from decades of forest data — in the Amazon, in the tropics as a whole, and in Europe’s own woodlands.

01

Recovery is possible

“It’s not true that once a forest is damaged it can never recover,” says Oxford researcher Aoife Bennett. Our work starts from that hope — and from the evidence behind it.

02

Local people decide

“The people who live there should be in charge of what happens there,” says forest scientist Matthew Fagan. We work with landholders and communities, never around them.

03

Count regrowth, not only loss

Researchers urge that regeneration be measured alongside deforestation. Our monitoring records what returns, not just what is lost.

A greener future starts with us.

Be part of a world where forests — and all life within them — flourish.

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